Napapijri x StudioXAG: Defying Gravity
The digital and physical worlds collide as asymmetrical stacked rocks in flocked and gloss finishes compliment Hardcastle’s digitally rendered glacial landscapes.
A gravity defying spectacle for Napapijri
Napapijri → Defying Gravity
Glacial inspired windows reference artist Lucy Hardcastle at Napapijri stores across Europe.
Design, Production + Installation
StudioXAGPhotography
Melvyn Vincent, Kristen Pelou, Francesca Anichini + Frédéric Chillet
The sculptural shapes float upwards in this extraordinary yet functional installation, displaying an array of Napapijri product. Glistening pops of liquid gold add a luxurious edge to our multi-textural window scheme.
This eye-catching scheme was delivered and installed in 16 key city stores throughout Europe.
