Montblanc → Happy Holidays ’22

Alpine scenes unfold across windows worldwide in our latest design work for Montblanc.

Design
StudioXAG

Photography
Alex Kurunis, Kristen Pelou + Ryan Bruss

Montblanc x StudioXAG: Happy Holidays ’22

Backgrounds of snowy ice caps set the scene behind the Maison’s signature accessories and writing instruments, which act as a playground for a troupe of adventurous miniature skiers and hikers.

The characters appear as if they are interacting with the product; perched on the sides of plinths, gracefully carving their way over bags and wallets, with their famous timepieces framed elegantly in front of mountainous vistas.

You can see these snowy scenes come to life across Montblanc’s top boutiques in locations across the UK, Europe, the Middle East and Asia this holiday season.