5 tips for creating captivating retail experiences

Ever wanted to know the secrets behind StudioXAG's captivating retail installations?

Well it's your lucky day... Sit back and relax as our founders Xavier + Gemma guide you through the essentials of how to create show-stopping experiences

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Tell A Story

Nothing is more captivating than a good story.
Surprise and delight visitors with a compelling narrative to frame your space.

Explore how we did this for Christian Louboutin → From Draft To Craft

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Make It Wow

How can we make this more WOW? It's the question that gets us out
of bed in the morning. One of our favourite ways to wow customers is by
harnessing the element of surprise.

Explore how we did this for Napapijri → Christmas Monsters

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Make It Interactive

When actively interacting with an experience, emotional signals are
triggered in the brain creating stronger memories of the event.

Explore how we harnessed this for adidas Originals → Deerupt

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Make It Authentic

Customers develop a natural affinity for something if it speaks to them
with authenticity, helps to foster community and gives a platform to
local voices.

Explore how we did this for Napapijri → Out Of Nowhere

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Leave An Impression

Create a space which offers something for the customer to take away,
whether that’s a powerful memory or something more tangible.

Explore how we did this for Benefit → They're Real

In need of some more retail expertise?
Get in touch with Gemma