diptyque x StudioXAG: Café des Fleurs

The streets of Chelsea have bloomed once again, with extraordinary fresh flower displays inspired by this year’s cinematic theme, ‘Flowers on Film’.

diptyque, the pioneering French parfumerie Maison is transporting visitors to Paris. Their Sloane Street flagship boutiques blooms into a classic brasserie, complete with an abundance of wildflowers and classic garden blossoms.

During Chelsea in Bloom, customers are invited to visit and immerse themselves further into the plot of the movie with an interactive photobooth. French refreshments alongside champagne will be available every afternoon. In addition, an engraver will be present for personalisation services.

The Chelsea in Bloom takeover is taking place from 22–27 May 2023.