TOPSHOP → Colour Wheel

An eye-catching luminous yellow industrial structure to stop people in their tracks on London’s busiest shopping street.

Design

NEON Architects

Production + Installation

StudioXAG

Topshop x StudioXAG: Colour Wheel Campaign

Designed by NEON architects for the RIBA Regent Street Windows project, we produced an installation visible over the course of a week.

The project was awarded winner of ‘Best Window in a Multiple’ at the Retail & VM Awards 2013, and shortlisted for ‘Most outstanding Prop/Feature’.

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