Coach x StudioXAG: Holiday 2021
White carved walls and product plinths create a snowscape in the windows, with “Give a Little Love” is emblazoned in neon, echoing the brand’s Holiday campaign centered around family and gifting.
In-store, visitors are greeted by a giant neon snowflake illuminating the space. Towards the rear of the store emphasis is placed on a collection of branded ski’s, helmets and goggles.
Throughout the space, decorative arctic and exotic fauna including polar bears, deer, penguins and a giant giraffe joyfully greet visitors.