B Coming a B Corp:
It’s not easy going from A to B Corp

Our journey to becoming B Corp certified

In our last post (all the way back in March 2021) we explained why we wanted to become a B Corporation, explained just what it means to be one, and shed some light on the process.

Up next, what stages have we gone through in the last year? Just how long does everything take? And what lies ahead for a company going through the application process?

 

What have we done so far?

Once you’ve accumulated the 80 points required to pass and have submitted your impact assessment, companies go through a review process which is made up of around 3 key stages. After waiting a few months in the queue we entered the first stage: Evaluation.

Here you’ll be allocated a B Corp analyst who will check to make sure that you’re on the correct ‘track’ – different industries have different tracks so that the questions that you’re being asked are relevant to your business. We were actually on the wrong track initially, it’s quite an easy mistake to make.

We were then asked to complete a large and daunting document verifying all the core characteristics of the business, including listing our top 80% of suppliers, where they are based and what we purchase from them.

During this stage your Analyst will also work to increase your score. We submitted our assessment with a score of 82. But it’s very likely that your score will fall as you move through each stage. So you’ll need to work hard to revisit your assessment and make improvements wherever you can. We reviewed all 250 of the questions and managed to increase our score to 86.2 points.

Finally, we were also asked to amend our company’s ‘Articles of Association’ which is a key part of the B Corp process. Most companies are incorporated with the main goal to make a profit. However B Corps are on a mission to make a profit, benefit their workers and also create a positive impact on society and its environment.

By amending our Articles of Association we pledged to a ‘Triple Bottom Line’: balancing People, Planet and Profit.

StudioXAG team becoming a B Corp

Where are we now?

When we submitted our application in November 2020, we were optimistically hoping to become certified by late summer or early autumn of 2021.

The certification process is going slower than we expected. Due to the increased awareness of the B Corp movement and a flurry of applications, the waitlist is much longer than usual. According to the latest advice, the process could take up to 24 months from your original application date.

The good news… we’re going into the final stage: Verification. We’ll go through some background checks and a review of all of our documentation, before signing the B Corporation Agreement.

Hopefully we’ll be certified by Summer 2022. Keep updated with the latest by signing up to Stories from StudioXAG, our occasional newsletter.

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B Corp certification for StudioXAG