StudioXAG

Fred Perry × Raf Simons

Paper Collars

Worldwide, March 2013

Window Multiple

Based around the detachable collar feature in Fred Perry’s SS13 collaboration with Raf Simons, thousands of colourful paper collars are individually folded and suspended from the ceiling in swarming formations.
 The flying collars feature in-store and in windows of Fred Perry Laurel Wreath stores worldwide, also at Liberty London and at Dover Street Market.