Michael Kors


Europe, September 2017

Window Multiple

Inspired by the brand’s Fall Winter 2017 collection, this scheme took the motif of strong curves, combined with the glamorous finishes we come to expect from Michael Kors. To create a luxurious and extravagant feel, StudioXAG layered arcs of bespoke-made gold and silver metallic plates across the back of the windows.
The light from the spotlights reflects and bounces from gold metallic panels that line the floors, creating a bright and dazzling scene, to highlight product from the runway collection. Accessories extend as if by-magic from sleek golden arms, whilst the brand messaging hovers mid-air.

StudioXAG produced and installed this scheme across stores in London, Paris & Milan.

Photographs by Melvyn Vincent