Christian Louboutin

Building Blocks

Europe, May 2011

Window Multiple

Playful graphics adorn 81 giant sized building blocks for Christian Louboutin boutiques around Europe. These are stacked in windows or in-store to merchandise the footwear. A concealed rotating platform makes the letter O spin, and shoes pop out of blocks inspired by ‘Jack in the box’ toys.

Photographs by Alex Kent & Wilson Hennesy.