StudioXAG

Studio News

7th April 2014

KARL GOES PUNK

To mark the opening of Karl Lagerfeld’s first London store, we took the iconic British telephone booth and gave it a punk edge! The booth, which is sprayed almost entirely white, doubles as a display unit for the latest products, with the colours of the Union Jack seeping up from the base. Karl Lagerfeld’s profile…

7th April 2014

LIVE FASHION:LIVE AT DE BIJENKORF

Our latest windows for DeBijenkorf use industrial structures and bright white strip lights to contrast backstage scenes and create the perfect monochromatic setting for shoppers to watch the city’s streets become the real runways and get tips on how to mix up their street fashion favourites with cool catwalk styles for the new season.

2nd April 2014

#ZXFLUX LANDS IN BERLIN

We just installed these oh so quiet footwear focused windows in Adidas Originals new Neighbourhood store in Berlin. Inspired by the product we super sized the shape of the iconic heelcage to illuminating effect! 

1st April 2014

CHRISTIAN LOUBOUTIN ‘NUDES’

October may seem a long time ago but Christian Louboutin’s ‘Nudes’ Collection lives on, and back then we designed a beautiful in-store installation to showcase it! 5 elegantly positioned mannequin arms reach out of 5 mirrored tapered plinths, effortlessly balancing each of the 5 nude shades of classic Louboutin’s on their delicate hands.Each arm is…